We provide technical solutions. Our outside sales people possess the technical skills necessary to understand and accurately communicate technical information to our customers. Our staff includes electrical engineers, manufacturing experts, marketing specialists, OEM design experts, distribution specialists and web designers.
Getting business and keeping business are two different things. Our salesmen, manufacturers and customers are expertly supported by our inside sales staff. SW personnel are easily reachable and are ready to provide information, logistics, schedules, availability changes, pricing and more when needed.
Distributors are Important. Distribution is a critical link in any supply chain. As the front line managers of our manufacturers' business, we recognize the multiple benefits our distributors provide. Our Distributor Specialists are exclusively dedicated to assisting our distribution partners in all aspects of their business.
Our founder, Bob Knight, is an electronics industry veteran. Prior to starting SW Marketing he held key national marketing positions with Westinghouse and Raytheon including Vice President of Marketing. During the 16 years he spent with these two companies he directed both factory and rep sales personnel. This experience has enabled SW Marketing to relate to our principals' special problems and needs and to be the top rep in the country for many of our manufacturers.
